The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
IPG Health
Client
Title
Category
Award
Points
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Best of Radio & Audio-First
Points: 90.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Audio
Points: 45.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Moving Image / Single
Points: 45.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Design for Good
Points: 45.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Experiential Radio & Audio
Points: 45.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Innovation / New Ideas in Pharma
Points: 45.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Custom Content
Points: 45.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Radio & Audio
Points: 21.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Experiential / Immersive / Events
Points: 21.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Custom Content
Points: 21.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Experiential Music & Sound
Points: 21.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Craft / Animation
Points: 21.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Film & Video
Points: 21.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Craft / Illustration
Points: 21.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Craft / Art Direction
Points: 21.00
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Craft / Casting
Points: 10.50
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Craft / Sound Design
Points: 9.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Branded Content
Points: 9.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Animation / Single
Points: 9.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Craft / Art Direction
Points: 9.00
The Snowball
Agency: FCB Health New York, an IPG Health Company / New York + SAFE Project / Arlington VA + LOBO / New York + Bumblebeat / New York
Client: SAFE Project
Category: Craft / Art Direction
Points: 9.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Experiential Audio
Points: 9.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Innovation / New Ideas in Branded Entertainment
Points: 9.00
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Innovation / Use of Media in Radio & Audio
Points: 4.50
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: TV, VOD, & Online / Over 90 Seconds - Single
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Low Budget
Points: 3.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Multicultural Impact
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Storytelling
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Experiential & Immersive
Points: 3.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Craft / Printing / Production
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Craft / Use of Sound
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Craft / Writing
Points: 3.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Film & Video for Good
Points: 3.00
IDENTITY BUILDER
Agency: Area 23, an IPG Health Company / New York + StudioRx, an IPG Health Company / New York + Black Madre / Sao Paulo + Shanghai Wanlong Cultural Communication Company / Guangzhong
Client: Zhejiang University
Category: Brand Identity
Points: 3.00
IDENTITY BUILDER
Agency: Area 23, an IPG Health Company / New York + StudioRx, an IPG Health Company / New York + Black Madre / Sao Paulo + Shanghai Wanlong Cultural Communication Company / Guangzhong
Client: Zhejiang University
Category: Online & Mobile
Points: 3.00
IDENTITY BUILDER
Agency: Area 23, an IPG Health Company / New York + StudioRx, an IPG Health Company / New York + Black Madre / Sao Paulo + Shanghai Wanlong Cultural Communication Company / Guangzhong
Client: Zhejiang University
Category: Craft / Data-Driven Personalization
Points: 3.00
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER
Category: Direction / Single
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Innovation / New Ideas in Radio & Audio
Points: 3.00
Magnetic Stories
Agency: Area 23, an IPG Health Company / New York + Bro Cinema / Lisbon + Sonido / Lisbon + Ars Thanea / Warsaw
Client: Siemens Healthineers
Category: Craft / Writing - Series
Points: 3.00
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Experiential & Immersive for Good
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Experiential Audio
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Innovation / Use of Media in Direct Marketing
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Innovation / New Ideas in Direct Marketing
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Radio & Audio
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Out of Home for Good
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Innovation / New Ideas in Out of Home
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Radio & Audio for Good
Points: 1.50
In Transit
Agency: Area 23, an IPG Health Company / New York + Weber Shandwick / New York + Ritmika Audio Arts / São Paulo + Famous Who? / São Paulo
Client: Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Category: Public Relations for Good
Points: 1.50
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Best of Radio & Audio-First
Award:
2025 Radio & Audio-First Best of Discipline Pencil
Points:
90.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Audio
Award:
2025 Branded Entertainment Gold Pencil
Points:
45.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Moving Image / Single
Award:
2025 Design Gold Pencil
Points:
45.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Design for Good
Award:
2025 Design Gold Pencil
Points:
45.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Experiential Radio & Audio
Award:
2025 Radio & Audio-First Gold Pencil
Points:
45.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Innovation / New Ideas in Pharma
Award:
2025 Pharma Gold Pencil
Points:
45.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Custom Content
Award:
2025 Music & Sound Craft Gold Pencil
Points:
45.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Radio & Audio
Award:
2025 Pharma Silver Pencil
Points:
21.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Experiential / Immersive / Events
Award:
2025 Pharma Silver Pencil
Points:
21.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Custom Content
Award:
2025 Radio & Audio-First Silver Pencil
Points:
21.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Experiential Music & Sound
Award:
2025 Music & Sound Craft Silver Pencil
Points:
21.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Craft / Animation
Award:
2025 Interactive, Online & Mobile Silver Pencil
Points:
21.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Film & Video
Award:
2025 Health & Wellness Silver Pencil
Points:
21.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Craft / Illustration
Award:
2025 Design Silver Pencil
Points:
21.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Craft / Art Direction
Award:
2025 Design Silver Pencil
Points:
21.00
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Craft / Casting
Award:
2025 Radio & Audio-First Silver Pencil
Points:
10.50
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Craft / Sound Design
Award:
2025 Radio & Audio-First Bronze Pencil
Points:
9.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Branded Content
Award:
2025 Pharma Bronze Pencil
Points:
9.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Animation / Single
Award:
2025 Moving Image Craft & Production Bronze Pencil
Points:
9.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Craft / Art Direction
Award:
2025 Branded Entertainment Bronze Pencil
Points:
9.00
Client:
SAFE Project
Title:
The Snowball
Category:
Craft / Art Direction
Award:
2025 Health & Wellness Bronze Pencil
Points:
9.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Experiential Audio
Award:
2025 Experiential & Immersive Bronze Pencil
Points:
9.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Innovation / New Ideas in Branded Entertainment
Award:
2025 Branded Entertainment Bronze Pencil
Points:
9.00
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Innovation / Use of Media in Radio & Audio
Award:
2025 Radio & Audio-First Bronze Pencil
Points:
4.50
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
TV, VOD, & Online / Over 90 Seconds - Single
Award:
2025 Film & Video Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Low Budget
Award:
2025 Branded Entertainment Merit Award
Points:
3.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Multicultural Impact
Award:
2025 Cultural Driver Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Storytelling
Award:
2025 Creative Use of Data Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Experiential & Immersive
Award:
2025 Creative Use of Data Merit Award
Points:
3.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Craft / Printing / Production
Award:
2025 Direct Marketing Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Craft / Use of Sound
Award:
2025 Experiential & Immersive Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Craft / Writing
Award:
2025 Pharma Merit Award
Points:
3.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Film & Video for Good
Award:
2025 Film & Video Merit Award
Points:
3.00
Client:
Zhejiang University
Title:
IDENTITY BUILDER
Category:
Brand Identity
Award:
2025 Health & Wellness Merit Award
Points:
3.00
Client:
Zhejiang University
Title:
IDENTITY BUILDER
Category:
Online & Mobile
Award:
2025 Health & Wellness Merit Award
Points:
3.00
Client:
Zhejiang University
Title:
IDENTITY BUILDER
Category:
Craft / Data-Driven Personalization
Award:
2025 Health & Wellness Merit Award
Points:
3.00
Client:
ASTER
Title:
IMPOSSIBLE JOURNEY
Category:
Direction / Single
Award:
2025 Moving Image Craft & Production Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Innovation / New Ideas in Radio & Audio
Award:
2025 Radio & Audio-First Merit Award
Points:
3.00
Client:
Siemens Healthineers
Title:
Magnetic Stories
Category:
Craft / Writing - Series
Award:
2025 Radio & Audio-First Merit Award
Points:
3.00
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Experiential & Immersive for Good
Award:
2025 Experiential & Immersive Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Experiential Audio
Award:
2025 Experiential & Immersive Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Innovation / Use of Media in Direct Marketing
Award:
2025 Direct Marketing Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Innovation / New Ideas in Direct Marketing
Award:
2025 Direct Marketing Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Radio & Audio
Award:
2025 Health & Wellness Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Out of Home for Good
Award:
2025 Out of Home Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Innovation / New Ideas in Out of Home
Award:
2025 Out of Home Merit Award
Points:
1.50
Client:
Callen-Lorde, MTA, NYC LGBT Historic Sites Project
Title:
In Transit
Category:
Radio & Audio for Good
Award:
2025 Radio & Audio-First Merit Award
Points:
1.50